1,064 Leads Generated with $11.04 CPL Across English, Azerbaijani and Italian Markets
A multilingual lead generation system for Citrine Signature focused on attracting high-intent buyers and improving lead quality. Through continuous funnel optimization, manual lead qualification analysis, and data-driven budget allocation, the campaign generated 1,064 leads and 257 qualified prospects with a 24.2% qualification rate while maintaining a competitive cost per lead across three language markets
1,064 Leads Generated with $11.04 CPL Across English, Azerbaijani and Italian Markets
A multilingual lead generation system for Citrine Signature focused on attracting high-intent buyers and improving lead quality. Through continuous funnel optimization, manual lead qualification analysis, and data-driven budget allocation, the campaign generated 1,064 leads and 257 qualified prospects with a 24.2% qualification rate while maintaining a competitive cost per lead across three language markets
RESULTS
Unveiling the impact
Unveiling the impact
- 11,000Total Ad Spend in $
- 1000+Leads
- 11,04Cost per Lead in $
- 45,72Cost per Qualified Lead in $
GOALS
- Attract high-intent buyers
- Shorten the sales cycle through better lead qualification
- Build a high-quality English, Azerbaijani, Italian funnel
- Focus on lead quality over volume
- Generate real revenue, not just leads
Analytics and quality tracking
At TargetPoint, analytics and lead quality tracking are a priority. We aim to build long-term client relationships by:
- Increasing the number of viable leads
- Reducing the cost of acquiring high-quality clients
How we achieved it:
- Manual lead qualification analysis
- Continuous funnel optimization
- Deep audience intent segmentation across three language markets
- Data-driven budget reallocation toward high-performing segments
- Continuous A/B testing of creatives and messaging per language market
- CRM-based tracking of lead-to-deal conversion
- Rapid strategic pivots based on real sales data
RESULTS
October 2025 – Present
- $11,749.45 Total Ad Spend
1,064 Leads Generated
$11.04 Cost per Lead
257 Qualified Leads
$45.72 Cost per Qualified Lead
24.2% Qualification Rate
$1,000,000 Deal Closed Within the First Month
For a multi-language acquisition strategy (English, Azerbaijani, Italian), these performance metrics are considered above industry average
WHAT DROVE THE RESULTS
- Precise audience segmentation by language and intent
- Continuous creative and funnel optimization
- Strong collaboration between marketing, media buyers, and the sales team
- All operational and sales recommendations were fully implemented by the client’s team
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Yes — we mainly run ads through Meta (Facebook & Instagram).
We also use static images, but the approach depends on the language segment and audience behavior.
Some markets perform better with static formats, especially at the start, where we often mix video and static creatives to test engagement and qualification.
However, over time, the highest qualification rates consistently come from video ads, which deliver 2–3× stronger engagement and lead quality.
We also use static images, but the approach depends on the language segment and audience behavior.
Some markets perform better with static formats, especially at the start, where we often mix video and static creatives to test engagement and qualification.
However, over time, the highest qualification rates consistently come from video ads, which deliver 2–3× stronger engagement and lead quality.
On average, 2–3 unique video sources (originals) per €2,000 in ad spend.
Then we multiply each source 2–3× using different edits, hooks, and messaging angles — creating a larger pool of assets for testing and scaling.
To grow smoothly to €10,000/month without losing qualification rates, we typically keep 10–15 active videos running in rotation.
Then we multiply each source 2–3× using different edits, hooks, and messaging angles — creating a larger pool of assets for testing and scaling.
To grow smoothly to €10,000/month without losing qualification rates, we typically keep 10–15 active videos running in rotation.
It depends on the market and language segment, but on average we maintain a 30% qualification rate.
Some segments reach up to 50%, others stay around 20–25% — depending on audience maturity and offer type.
Overall, our ratio between lead cost and qualification rate delivers record-level efficiency in the market.
A qualified lead means the buyer has confirmed intent, a budget above €50,000, and funds for a full down payment (around 24% including DLD).
Some segments reach up to 50%, others stay around 20–25% — depending on audience maturity and offer type.
Overall, our ratio between lead cost and qualification rate delivers record-level efficiency in the market.
A qualified lead means the buyer has confirmed intent, a budget above €50,000, and funds for a full down payment (around 24% including DLD).
The key factors are language, price segment, and monthly ad volume.
Average CPL is €15–20, while CPQL ranges €45–70.
Larger, consistent budgets allow the algorithm to stabilize faster and deliver higher qualification quality.
Average CPL is €15–20, while CPQL ranges €45–70.
Larger, consistent budgets allow the algorithm to stabilize faster and deliver higher qualification quality.
Setup takes around 5–7 days, including onboarding, campaign structure, and creatives.
However, qualified leads usually appear within the first 1–2 days after launch — there’s no need for long “learning phases” or waiting weeks.
We know exactly what needs to be launched to start generating results immediately.
However, qualified leads usually appear within the first 1–2 days after launch — there’s no need for long “learning phases” or waiting weeks.
We know exactly what needs to be launched to start generating results immediately.
CASE STUDIES
Stories of success
Stories of success
OrangeLife (UAE) 🇦🇪
Lead Generation System for an Investment Center in Dubai with a $48,000 Budget
CPL $17
Premium Quality (UAE) 🇦🇪
Qualified leads in Russian and English for a real estate with a total budget of $50K
Deals 20+
Buro (Spain) 🇪🇸
489 leads generated with an average CPL of €13.9 across Ru and Eng markets
CPL $13,9
Baytify (UAE) 🇦🇪
SCALING DUBAI REAL ESTATE SALES: 17 CLOSED DEALS, 4 PENDING EOI, AND 825 LEADS
Deals 17+
RED (UAE)
$175,000 in ad spend and 10,000 leads generated in 14 languages worldwide for a Dubai real estate agency
CPL
$15
$15
RED (UAE) 🇦🇪
$175,000 in ad spend and 10,000 leads generated in 14 languages
CPL $15
Adam Rent a Car (Cyprus) 🇨🇾
in 4 months: maximized brand awareness with minimal traffic investment
Leads 130+
SushiRapido (Spain) 🇪🇸
We slashed cost per order from €25 to €12 for the Barcelona sushi delivery
Sales 650+
Adam Rent a Car (Cyprus)
in just 4 months: maximized brand awareness with minimal traffic investment!
Leads
130+
130+
SushiRapido (Spain)
We slashed cost per order from €25 to €12 for the Barcelona sushi delivery
Sales
650+
650+
OrangeLife (UAE)
Lead Generation System for an Investment Center in Dubai with a $48,000 Budget
CPL
$17
$17
Baytify (UAE)
SCALING DUBAI REAL ESTATE SALES: 17 CLOSED DEALS, 4 PENDING EOI, AND 825 LEADS IN 4 MONTHS
Deals
17+
17+
Buro (Spain)
489 leads generated with an average CPL of €13.9 across Russian and English markets
CPL
$13,9
$13,9
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